Are Asics Shoes Fair Trade?

Asics is a renowned brand of athletic shoes that has been around for decades. But have you ever wondered if the shoes you’re wearing are fair trade? With ethical fashion becoming increasingly popular, it’s important to know whether the products we buy are made under fair and safe working conditions. In this article, we’ll explore the question of whether Asics shoes are fair trade and what steps the company is taking to ensure ethical production.

Asics shoes are not specifically labeled as fair trade, but the company has a Code of Conduct that ensures ethical and sustainable practices in their supply chain. Asics also works with organizations such as the Better Cotton Initiative and the Leather Working Group to promote responsible sourcing of materials. Overall, Asics is committed to improving their sustainability and ethical practices.

Are Asics Shoes Fair Trade?

Are Asics Shoes Fair Trade?

Asics is a leading sports equipment and footwear brand that has been around for over 70 years. The brand has a reputation for producing high-quality products that are designed to help athletes perform at their best. But, with an increasing demand for ethically sourced products, many consumers are asking the question: are Asics shoes fair trade?

What is Fair Trade?

Fair trade is a movement that aims to ensure that producers in developing countries get a fair price for their products. This movement promotes sustainability, social justice, and environmental protection. The fair trade movement focuses on products like coffee, chocolate, and textiles.

When a product is certified as fair trade, it means that the producers of the product have received a fair price for their work. This price covers the cost of production and provides a living wage for the people involved in the production process.

Asics’ Commitment to Sustainability

As a company, Asics is committed to sustainability. The company has set a goal to reduce its carbon footprint by 33% by 2030. Asics has also adopted the United Nations Sustainable Development Goals as a framework for its sustainability efforts. These goals include reducing inequality and promoting sustainable economic growth.

In terms of fair trade, Asics has not yet received certification from any fair trade organizations. However, the company does have a Code of Conduct that outlines its commitment to ethical and sustainable business practices. This code of conduct covers topics like human rights, labor practices, and environmental sustainability.

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The Benefits of Fair Trade

Fair trade has many benefits for producers in developing countries. By ensuring that producers receive a fair price for their products, fair trade helps to reduce poverty and promote economic development. Fair trade also promotes environmental sustainability by encouraging producers to use sustainable farming practices.

For consumers, fair trade products offer a way to make a positive impact on the world. By choosing to buy fair trade products, consumers can support sustainable economic development and help to protect the environment.

Asics vs. Other Brands

When it comes to fair trade, Asics is not alone in its commitment to sustainability. Many other sports equipment and footwear brands have also adopted sustainable practices. Brands like Adidas and Nike have made commitments to reduce their carbon footprint and promote sustainable production processes.

However, unlike Asics, some of these brands have received certification from fair trade organizations. For example, Adidas has received certification from the Fair Labor Association for its commitment to fair labor practices.

Conclusion

In conclusion, while Asics has not yet received certification from any fair trade organizations, the company is committed to sustainability and ethical business practices. Asics has a Code of Conduct that outlines its commitment to social and environmental responsibility. Asics’ commitment to sustainability is in line with the fair trade movement’s goals of promoting sustainability, social justice, and environmental protection. Consumers who are interested in supporting fair trade can choose to buy products from brands like Asics that are committed to ethical and sustainable practices.

Frequently Asked Questions

What is Fair Trade?

Fair Trade is a global movement that aims to promote social and environmental sustainability by ensuring that workers receive fair wages and working conditions, and that products are produced in an environmentally friendly and sustainable way.

Fair Trade certification is a way for consumers to ensure that the products they are purchasing have been sourced and produced ethically and sustainably.

Does Asics produce Fair Trade shoes?

Asics has not yet obtained Fair Trade certification for their shoes, although the company has made strides towards sustainable and ethical production practices.

Asics has a Sustainability Vision for 2050, which includes goals such as reducing CO2 emissions and using sustainable materials in their products. Asics also participates in various sustainability initiatives and programs.

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What steps is Asics taking towards Fair Trade certification?

Asics has not yet announced any specific plans to pursue Fair Trade certification for their shoes. However, the company has made commitments to sustainability and ethical production practices, which are important steps towards Fair Trade certification.

Asics has joined the Sustainable Apparel Coalition, which is a group of companies working together to improve sustainability in the apparel and footwear industry. Asics has also implemented various sustainability initiatives, such as reducing waste in their production processes and using recycled materials in their products.

Are there any Fair Trade shoe brands available?

Yes, there are several Fair Trade shoe brands available, including Ethletic, Po-Zu, and Oliberté.

These brands have obtained Fair Trade certification for their shoes, which ensures that workers are paid fair wages and work in safe conditions, and that materials are sourced and produced sustainably and ethically.

Why is it important to choose Fair Trade shoes?

Choosing Fair Trade shoes ensures that workers are paid fair wages and work in safe conditions, and that materials are sourced and produced sustainably and ethically. Fair Trade also promotes social and environmental sustainability, which is important for the health of our planet and future generations.

By choosing Fair Trade shoes, consumers can make a positive impact on the world and support companies that are committed to ethical and sustainable production practices.

We get casual with ASICS


In conclusion, it is difficult to definitively determine whether Asics shoes are fair trade. While the company has made efforts to improve their ethical practices, there are still concerns regarding the treatment of workers in their supply chain. It is important for consumers to research and consider these factors when making purchasing decisions.

However, it is clear that the demand for fair trade products is increasing, and companies like Asics are taking notice. By supporting fair trade initiatives and advocating for ethical practices, consumers can help encourage companies to prioritize sustainability and social responsibility.

Ultimately, the responsibility of creating a fair and sustainable supply chain falls on both companies and consumers. By working together and holding each other accountable, we can strive towards a more equitable and just global economy.

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