Nike is one of the biggest and most recognizable brands in the world. From their iconic swoosh logo to their cutting-edge designs and technologies, Nike is a household name. But did you know they also own another popular brand, Hurley? In this article, we’ll explore the answer to the question: Does Nike own Hurley?
Yes, Nike owns Hurley. In 2002, Nike acquired Hurley International, which is a surf-inspired apparel, footwear and accessory brand founded in 1979. Since then, Nike has included Hurley in its portfolio and has been helping the brand to reach its goals. Hurley International is now a subsidiary of Nike and is part of the Nike Inc. family.
Does Nike Own Hurley?
In 2002, Nike Inc. acquired the surf-lifestyle brand Hurley International. Since that time, Nike has owned and operated the company, though Hurley still maintains the distinct identity and look it was founded on.
History of Hurley
Hurley was founded by Bob Hurley in California in 1979. Starting as a small surf-inspired clothing and accessory brand, Hurley quickly grew into an internationally recognized lifestyle brand that specialized in apparel, accessories, and footwear.
Nike Acquisition of Hurley
In 2002, Nike Inc. acquired Hurley International. The goal of the acquisition was to expand Nike’s presence in the lifestyle and action sports markets. Since the acquisition, Nike has operated Hurley under the Nike umbrella while allowing the brand to maintain its identity and distinct look.
What Does Nike Own of Hurley?
Nike owns the majority of the Hurley brand, including:
- Apparel
- Footwear
- Accessories
- Surfboards
- Retail locations
Nike also owns the rights to the Hurley trademark and logo, allowing them to use it on products and in advertising.
Conclusion
In 2002, Nike Inc. acquired the surf-lifestyle brand Hurley International. Since that time, Nike has owned and operated the company, though Hurley still maintains the distinct identity and look it was founded on. Nike owns the majority of the Hurley brand, including apparel, footwear, accessories, surfboards, and retail locations. Nike also owns the rights to the Hurley trademark and logo, allowing them to use it on products and in advertising.
Related FAQ
Q1. Does Nike Own Hurley?
A1. Yes, Nike owns the clothing brand Hurley. Founded in 1999, Hurley is an American company that produces action sports and youth lifestyle clothing and accessories. The company was acquired by Nike in 2002 and has since become part of Nike’s portfolio of brands. Hurley is now one of the leading brands in the action sports industry, with products ranging from apparel and footwear to accessories and surfboards. Hurley is currently headquartered in Costa Mesa, California.
Q2. What Products Does Hurley Produce?
A2. Hurley produces a range of products including apparel, footwear, accessories and surfboards. The brand’s apparel collection includes t-shirts, hoodies, shorts, and swimwear, while the footwear line includes sandals, sneakers, and more. Accessories include hats, backpacks, and other lifestyle items. Hurley also produces a range of surfboards, which are designed to be lightweight and durable.
Q3. Where Is Hurley Based?
A3. Hurley is based in Costa Mesa, California. The brand has offices and retail stores located in the United States, Europe, Australia, and Japan. The company also operates an online store, which offers a wide selection of Hurley products.
Q4. What Is Hurley’s Target Market?
A4. Hurley’s target market is mainly young people who are active in action sports such as surfing, skateboarding, and snowboarding. The brand’s products are designed to be stylish, comfortable, and functional, making them ideal for active lifestyles.
Q5. Does Hurley Sponsor Professional Athletes?
A5. Yes, Hurley sponsors professional athletes in various action sports. The brand has sponsored professional surfers, skateboarders, snowboarders, and other athletes over the years. Hurley also sponsors a number of teams and events in the action sports world.
Q6. What Is the Hurley Philosophy?
A6. The Hurley philosophy is to “inspire and motivate the next generation to make a positive difference in the world.” The brand’s products are designed to be stylish, comfortable, and functional, and the company strives to create products that are made responsibly and sustainably. Additionally, Hurley supports various charitable causes and is committed to promoting the growth and development of action sports.
In conclusion, the answer to the question “Does Nike own Hurley?” is yes. Nike is the parent company of Hurley, and has been since 2002. The two companies have since collaborated on numerous projects and products and have become a powerhouse in the athletic apparel and lifestyle industry. Both companies have seen huge successes and growth since the merger and are likely to continue to be a major player in the industry for years to come.
