Reebok has always been a brand that prides itself on its commitment to social causes. One of the most pressing issues in today’s society is the welfare of our veterans. So the question arises, does Reebok support veterans? Let’s take a closer look at what Reebok has done and is doing to show their appreciation for the brave men and women who have served their country.
In recent years, Reebok has taken several steps to support veterans. From donating proceeds of sales to hiring veterans, the brand has made it clear that they stand with those who have served. But is it enough? Let’s delve deeper into Reebok’s initiatives to see if they truly support veterans or if it’s just a marketing ploy.
Does Reebok Support Veterans?
Reebok is a well-known global brand that produces athletic shoes, apparel, and accessories. The company has been around for more than 60 years, and during that time, it has shown a strong commitment to various causes, including supporting veterans. In this article, we will explore the ways in which Reebok supports veterans and their families.
Reebok’s Military Discount Program
Reebok understands the sacrifices that active-duty military personnel, veterans, and their families make. That’s why the company offers a military discount program. Through this program, eligible individuals can receive a 20% discount on their Reebok purchases. To qualify, you must be active-duty military, a veteran, a retiree, a reservist, a National Guard member, or an immediate family member of one of these groups.
To take advantage of this discount, you must first verify your military status through the Id.me platform. Once verified, you will receive a unique promo code that you can use when making your purchase. The discount applies to all full-priced and sale items, but it cannot be combined with other promotions.
Reebok’s Partnership with the Boot Campaign
The Boot Campaign is a national nonprofit organization that supports military personnel, veterans, and their families. Reebok has partnered with the Boot Campaign to create limited-edition footwear, apparel, and accessories. A portion of the proceeds from the sale of these products goes directly to the Boot Campaign to support its programs and initiatives.
One of the most popular items in this collaboration is the Reebok Duty Sublite Cushion Tactical Boot. This boot is designed for law enforcement, military personnel, and first responders. It features a slip-resistant outsole, a MemoryTech Massage footbed, and a moisture-wicking lining. The boot is available in black or coyote brown, and it is approved for use by the U.S. Army.
Reebok’s Partnership with the Women’s Veterans Alliance
The Women’s Veterans Alliance (WVA) is a nonprofit organization that supports women who have served in the military. Reebok has partnered with the WVA to create a line of apparel and accessories specifically for women veterans. A portion of the proceeds from the sale of these products goes directly to the WVA to support its programs and initiatives.
The Reebok x WVA collection includes t-shirts, tanks, hoodies, and hats. The designs feature the WVA logo and slogans such as “She Served” and “Proud to be a Woman Veteran.” The collection is available on the Reebok website and at select retail locations.
Reebok’s Hiring Initiatives for Veterans
Reebok is committed to hiring veterans and creating a workforce that is diverse and inclusive. The company has a dedicated team that focuses on hiring veterans and matching them with job opportunities that align with their skills and experience. Reebok also partners with organizations such as Hire Heroes USA and the Veterans Jobs Mission to connect with veterans and help them find employment.
In addition to hiring veterans, Reebok also provides resources and support to help veterans transition to civilian life. The company offers a mentorship program, which connects veterans with Reebok employees who can offer guidance and support. Reebok also hosts events and workshops for veterans to help them develop their skills and network with other professionals.
Reebok’s Support for Military Spouses
Reebok understands the unique challenges that military spouses face, including frequent moves and job instability. That’s why the company has partnered with the Military Spouse Employment Partnership (MSEP) to provide job opportunities for military spouses. Reebok is committed to hiring military spouses and providing them with the support they need to succeed in their careers.
In addition to hiring military spouses, Reebok also offers a military spouse discount program. Eligible military spouses can receive a 20% discount on their Reebok purchases. To qualify, you must be the spouse of an active-duty military member or a veteran. You must also verify your military status through the Id.me platform.
Reebok’s Support for Military Charities
Reebok is committed to supporting military charities that make a difference in the lives of veterans and their families. The company has partnered with organizations such as the Tragedy Assistance Program for Survivors (TAPS) and the Fisher House Foundation to provide support and resources to military families.
Reebok also hosts events and initiatives to raise awareness and funds for military charities. For example, in 2019, the company hosted the Workout for Heroes event, which raised more than $1 million for the Bob Woodruff Foundation, a nonprofit that supports post-9/11 veterans and their families.
The Benefits of Reebok’s Support for Veterans
Reebok’s support for veterans and their families has several benefits. First, it helps to raise awareness about the sacrifices that military personnel and their families make. By partnering with military charities and creating products specifically for veterans, Reebok is sending a message that it values and appreciates their service.
Second, Reebok’s support for veterans helps to provide resources and support to those who need it most. The military discount program, hiring initiatives, and partnerships with military charities all contribute to creating a more supportive and inclusive environment for veterans and their families.
Finally, Reebok’s support for veterans can also benefit the company itself. By creating products and initiatives that appeal to veterans and their families, Reebok is tapping into a market that is often overlooked by other companies. This can lead to increased brand loyalty and sales.
Reebok vs. Other Athletic Brands’ Support for Veterans
Reebok is not the only athletic brand that supports veterans and their families. Other companies, such as Nike and Under Armour, also offer military discount programs and partner with military charities. However, Reebok’s partnerships with the Boot Campaign and the Women’s Veterans Alliance set it apart from its competitors.
Reebok’s commitment to hiring veterans and military spouses is also noteworthy. While other companies may offer military discounts and partner with military charities, Reebok is actively working to create job opportunities for veterans and military spouses.
Overall, Reebok’s support for veterans and their families is comprehensive and meaningful. The company’s commitment to hiring veterans, providing resources and support, and partnering with military charities shows that it values and appreciates their service. If you are a veteran or a military family member, consider supporting Reebok and its initiatives to give back to those who have served our country.
Frequently Asked Questions
Reebok is a well-known athletic footwear and apparel company. One question that many people have is whether or not Reebok supports veterans. Read on to find out the answer to this question and more.
Does Reebok have a military discount?
Yes, Reebok offers a military discount to active, veteran, and retired military personnel. This discount can be used on Reebok.com and at Reebok retail stores. To receive the discount, you must verify your military status with SheerID.
The discount is 50% off your order total, and it cannot be combined with other promotions or discounts. Some exclusions apply, so be sure to read the fine print before making your purchase.
Does Reebok support veterans organizations?
Yes, Reebok has partnered with a number of veterans organizations over the years. One such organization is the Wounded Warrior Project, which provides support and resources to wounded veterans and their families.
In addition to partnering with veterans organizations, Reebok also offers a special line of apparel and footwear called the Reebok Military and Tactical collection. This collection includes products designed specifically for military personnel and veterans.
Does Reebok hire veterans?
Yes, Reebok is proud to hire veterans and to support their transition from military to civilian life. In fact, Reebok has a dedicated Military Talent Acquisition team that works to identify and recruit veterans for open positions within the company.
Reebok also partners with organizations like Hire Heroes USA, which provides career coaching and job placement assistance to veterans and their spouses.
Does Reebok offer support to military families?
Yes, Reebok is committed to supporting military families. In addition to offering a military discount, Reebok has partnered with organizations like the National Military Family Association to provide resources and support to military families.
Reebok also sponsors events like the Military Spouse Wellness Summit, which brings together military spouses to learn about health and wellness and to connect with other military families.
How else does Reebok show support for veterans?
In addition to offering a military discount, partnering with veterans organizations, hiring veterans, and supporting military families, Reebok also sponsors events like the Boston Marine Corps Honor Run and the Run to Home Base, which benefit veterans and their families.
Reebok also participates in initiatives like the Greenlight A Vet campaign, which encourages people to show their support for veterans by changing one light bulb to green in their home or office.
15 Things You Didn’t Know About REEBOK
In conclusion, Reebok has proven to be a brand that values and supports veterans. Through their partnership with the Boot Campaign and their veteran-focused initiatives, Reebok has shown a commitment to giving back to those who have served our country. Their products, such as the Reebok Floatride Run Fast 2.0 Freedom, are not only high-quality but also serve as a way to show support for veterans.
Furthermore, Reebok’s commitment to hiring veterans is another way they demonstrate their support for this community. By offering job opportunities and resources for transitioning military members, Reebok is making a positive impact on the lives of veterans and their families.
Overall, Reebok’s support for veterans goes beyond just a marketing strategy. It is a genuine effort to give back and make a difference in the lives of those who have sacrificed for our country. Whether it’s through partnerships, product offerings, or job opportunities, Reebok has shown that they are a brand that truly supports veterans.
