Since its establishment in 1984, Jordan Brand has been an integral part of the Nike empire. It has had an incredible impact on the industry, from redefining the fashion of sportswear to inspiring generations of athletes. The iconic Jumpman logo is recognized all over the world, but there is a common misconception that Jordan Brand is somehow separate from Nike. In this article, we’ll explore the connective tissue between the two and answer the question, “Is Jordan Brand part of Nike?”
Answer: Yes, Jordan Brand is part of Nike. Jordan Brand is a subsidiary of Nike, Inc. created in 1984. It is the official outfitter and sponsor of the NBA’s Charlotte Hornets and the exclusive apparel provider for the league. Jordan Brand is also a major player in the sneaker and athletic apparel market, offering a range of products from apparel to footwear.
Is Jordan Brand Part of Nike?
Jordan Brand is a subsidiary of Nike Inc. The company was founded in 1984 as a collaboration between Nike and basketball legend Michael Jordan. The brand is known for its iconic designs, which are often inspired by Jordan’s life and career. Jordan Brand specializes in performance basketball footwear, apparel, and accessories.
The History of Jordan Brand
In 1984, Nike and Michael Jordan joined forces to create the iconic Jordan Brand. The first shoe, the Air Jordan 1, was released in 1985 and quickly became a hit. Since then, Jordan Brand has gone on to release dozens of shoes and apparel items, becoming one of the most popular sportswear brands in the world.
In 1997, Nike officially acquired the Jordan Brand, making it a subsidiary of the company. Since then, Jordan Brand has continued to expand its product offerings, releasing shoes and apparel for men, women, and kids. The brand has also developed a strong following in the streetwear and fashion communities.
Jordan Brand Products
Jordan Brand offers a wide variety of products for all types of athletes. The brand specializes in performance basketball footwear, apparel, and accessories. Some of their most popular products include the Air Jordan 1, Air Jordan 3, Jordan Retro, and the Jordan Flight series.
The brand also offers a wide selection of lifestyle apparel, including hoodies, t-shirts, shorts, and jackets. They also have a selection of accessories, including hats, bags, and socks.
Conclusion
Jordan Brand is a subsidiary of Nike Inc. The company was founded in 1984 as a collaboration between Nike and basketball legend Michael Jordan. Since then, the brand has released dozens of iconic shoes and apparel items, becoming one of the most popular sportswear brands in the world. Jordan Brand offers a variety of products, including performance basketball footwear, apparel, and accessories.
Related FAQ
Question 1: Is Jordan Brand Part of Nike?
Answer: Yes, Jordan Brand is part of Nike. Nike purchased Jordan Brand in 1997 and the brand has been an integral part of the Nike family ever since. Jordan Brand is a subsidiary of Nike and is responsible for managing the iconic Jumpman logo and producing the iconic Air Jordan sneaker line. Jordan Brand also licenses its products to other companies, such as Foot Locker and Champs Sports, to increase its reach.
Question 2: What is the Jordan Brand?
Answer: Jordan Brand is a subsidiary of Nike that was created in 1997. It is responsible for managing the iconic Jumpman logo and producing the iconic Air Jordan sneaker line. The brand is also a lifestyle label that markets apparel, such as t-shirts, hoodies, and caps, that feature the Jumpman logo. Jordan Brand also licenses its products to other companies, such as Foot Locker and Champs Sports, to increase its reach.
Question 3: What has Jordan Brand done since Nike’s acquisition?
Answer: Since Nike’s acquisition of Jordan Brand in 1997, the brand has become an industry leader and a powerful force in the shoe and apparel industry. The brand has released a wide range of Air Jordan sneakers and other lifestyle products, such as apparel and accessories. Jordan Brand has also created a strong presence in the basketball world, sponsoring several professional basketball teams and players.
Question 4: What is the Jordan Brand’s relationship with Nike?
Answer: Jordan Brand is a subsidiary of Nike and is responsible for managing the iconic Jumpman logo and producing the iconic Air Jordan sneaker line. Nike has full control over the marketing, design, and production of all Jordan Brand products, such as sneakers and apparel. Jordan Brand also licenses its products to other companies, such as Foot Locker and Champs Sports, to increase its reach.
Question 5: What is the Jordan Brand’s involvement in the basketball world?
Answer: Jordan Brand has become an integral part of the basketball world since its inception in 1997. The brand sponsors several professional basketball teams and players, such as the Charlotte Hornets, Carmelo Anthony, and Chris Paul. The brand also sponsors a wide range of basketball tournaments, such as the Jordan Brand Classic and the Jordan Team Flight School.
Question 6: What is the Jordan Brand’s mission?
Answer: The mission of Jordan Brand is to inspire and innovate through the power of sport. The brand strives to create products that are not only stylish and comfortable, but are also made with the highest quality materials. Jordan Brand is also dedicated to giving back to the community, sponsoring a wide range of charitable initiatives and organizations.
In conclusion, it is clear that Jordan Brand is a subsidiary of Nike. From its origin as a single basketball shoe line to its current status as a major apparel and footwear brand, Jordan Brand has become an industry leader. With its iconic designs, and commitment to quality and performance, Jordan Brand continues to be a powerful force in the industry. With its connection to Nike, Jordan Brand has access to the resources to create innovative products that continue to be worn and loved by people of all ages.
