When Did Kanye Sign With Adidas?

Kanye West and Adidas have a long and storied history together, one that dates back to the beginning of the 2010s. From his very first collaboration with the brand to his most recent Yeezy Boosts, Kanye West has become a major part of the Adidas family. But the question remains, when did Kanye sign with Adidas? In this article, we’ll explore the history of Kanye West’s relationship with Adidas and answer the age-old question – when did Kanye sign with Adidas? So, buckle up and get ready to dive into the world of Kanye West and Adidas!

When Did Kanye Sign With Adidas?

Kanye West’s Adidas Signing and Collaboration

Kanye West’s relationship with Adidas dates back to 2013, when he signed a long-term partnership with the brand. The deal was announced on June 18, 2013 and marked a major shift in the sportswear and fashion industry. Since then, West has been involved in various collaborations with Adidas, including the Yeezy Boost, Yeezy Basketball, and the Yeezy 500. He has also released several limited edition shoes and apparel.

Kanye West first became involved with Adidas in late 2012, when he was featured in the brand’s “Original Is Never Finished” campaign. The campaign marked a major shift in the way Adidas approached collaborations with celebrities, as the company had previously only worked with athletes. West’s involvement in the campaign showed that Adidas was willing to work with artists from different backgrounds and was open to new ideas.

West’s involvement with the “Original Is Never Finished” campaign led to a partnership with Adidas in June 2013. The deal was announced on June 18, 2013 and marked the first time a non-athlete had signed a long-term partnership with Adidas. The deal was reportedly worth over $10 million and gave West the opportunity to create his own line of shoes and apparel. Since then, West has been involved in several collaborations with Adidas, including the Yeezy Boost, Yeezy Basketball, and the Yeezy 500.

The Yeezy Boost Line

The Yeezy Boost line was released in 2015 and has become one of the most sought-after sneakers in the world. The sneakers feature a unique design that combines Boost cushioning technology with a mix of Primeknit and suede. The Yeezy Boost line has become incredibly popular and has been released in several colorways and styles.

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Kanye West has also collaborated with Adidas on several limited edition shoes, including the Yeezy Boost 350 V2, Yeezy Boost 500, and Yeezy Boost 700. The limited edition shoes are highly sought after and are often sold out within minutes of being released.

The Yeezy Basketball Line

In 2018, Kanye West and Adidas released the Yeezy Basketball line. The line features a unique design that combines Boost cushioning technology with a mix of Primeknit and suede. The line also features several unique colorways and styles.

The Yeezy Basketball line has become incredibly popular amongst basketball fans, as the shoes offer a unique look and feel. The shoes feature a midsole that is designed to provide maximum comfort and responsiveness. The line has become incredibly popular and has been released in several colorways and styles.

The Yeezy 500 Line

The Yeezy 500 line was released in 2018 and has become one of the most popular shoes in the Yeezy lineup. The shoes feature a unique design that combines Boost cushioning technology with a mix of Primeknit and suede. The Yeezy 500 line has become incredibly popular and has been released in several colorways and styles.

Kanye West has also collaborated with Adidas on several limited edition shoes, including the Yeezy 500 Utility Black and Yeezy 500 Soft Vision. The limited edition shoes are highly sought after and are often sold out within minutes of being released.

The Yeezy Apparel Line

Kanye West and Adidas have also released several apparel collections, including the Yeezy Season 1, Yeezy Season 2, and Yeezy Season 3 collections. The apparel collections feature a mix of casual and formal clothing, and have become incredibly popular amongst fashion enthusiasts.

The apparel collections offer a unique style and feature a mix of modern and classic silhouettes. The collections also feature several unique colorways and styles.

Kanye West’s Impact on Adidas

Kanye West’s involvement with Adidas has had a significant impact on the brand. West’s collaborations have helped to bring a new audience to the brand and have helped to raise the profile of Adidas in the fashion and sportswear industry.

West’s collaborations have also helped to increase the sales of Adidas products. The Yeezy line has become one of the most popular sneaker lines in the world and has helped to drive sales for the brand. West’s collaborations have also helped to bring a younger audience to the brand and have helped to create a new generation of Adidas fans.

Related Faq

When Did Kanye Sign With Adidas?

Answer: Kanye West signed with Adidas in December 2013. This marked the beginning of a long-lasting partnership between West and the sports apparel company.

What Was the Nature of the Agreement?

Answer: Under the terms of the agreement, Adidas would collaborate with West on a wide range of products, including apparel, footwear and accessories. The two parties also agreed to create a retail presence for West’s line of Yeezy products. As part of the agreement, Adidas also agreed to provide West with an equity stake in the company, granting him a percentage of Adidas’ overall profits.

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What Impact Did the Partnership Have on Adidas?

Answer: After entering into the partnership with Kanye West, Adidas experienced a dramatic increase in sales in the apparel and footwear sectors. The Yeezy line, in particular, was very successful, with many of the products selling out quickly. The partnership also helped Adidas to increase its visibility in the hip-hop and streetwear communities.

What Has the Partnership Achieved So Far?

Answer: The partnership between Adidas and Kanye West has been extremely successful. The Yeezy line has become one of the most popular lines of apparel and footwear on the market, and Adidas has seen a dramatic increase in sales in the apparel and footwear sectors as a result. The two parties have also collaborated on a number of other initiatives, such as the Yeezy Boosts and the Yeezy Foam Runner sneakers.

What Other Projects Has Kanye West Worked on With Adidas?

Answer: In addition to the Yeezy line, Kanye West and Adidas have collaborated on a number of other projects. West has designed a number of apparel pieces, including the Yeezy Boosts and the Yeezy Foam Runner sneakers. The two parties have also collaborated on a number of other initiatives, such as the Yeezy Season 1 collection and the Yeezy Season 2 collection.

What Is the Future of the Partnership?

Answer: The partnership between Adidas and Kanye West is ongoing, and the two parties have committed to continue working together in the future. The two parties have already collaborated on a number of successful projects, and there is no indication that this trend will slow down in the near future. Adidas and Kanye West have also recently announced their plans for a new Yeezy Season 3 collection, which is set to launch in the near future.

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Kanye West signing with Adidas in 2013 was a groundbreaking move for both parties involved – for Adidas, it provided a unique opportunity to collaborate with an established artist and for Kanye, it meant access to a much larger platform and audience. This partnership has resulted in many successful projects and products, from the Yeezy Boost sneaker to the Yeezy apparel range. With Kanye’s commitment to pushing the boundaries of fashion and Adidas’ commitment to innovation, this partnership is sure to continue to bring us amazing and exciting products and projects in the future.

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